GENERAL ENTERPRISES COMPANY

GENERAL ENTERPRISES COMPANY is rated 3 out of 5 in the category consumer electronics. Read and write reviews about GENERAL ENTERPRISES COMPANY. General Enterprises Company (GECO), part of Al Batha Group was established in 1950’s, well before the development of the oil industry in the southern Gulf. Over the last five decades GECO has established prestigious franchises for some of the most popular household names in consumer electronics and domestic appliances industry. In the major domestic appliances and air-conditioning market segments, GECO distributes a full range of products from reputed manufacturers such as Indesit (Italy), Scholtes (France), Westpoint (France), Hotpoint (USA), ACSON (Malaysia) and Akai (Japan). In the Consumer Electronics segment, the franchises include AKAI (Japan) for audio, video and digital products. GECO is also the distributor for PRINCESS (Holland) for small domestic appliances and personal grooming products as well as Polaroid (USA) in the eyewear segment. GECO operates a strong countrywide dealership network with over 200 dealers that is supported by two fully equipped state-of-the-art service centres in Sharjah and Abu Dhabi as well as custom-built modern warehouses and a large fleet of vehicles that criss-cross the length and breadth of UAE. The distribution of GECO products is further augmented by strategically placed showrooms across the country. GECO is recognised throughout the UAE as the first choice for discerning buyers in all segments for home entertainment products and domestic appliances. Indeed the GECO flag flies high, aptly, with its slogan “We make Better Homes”.